Social Media Marketing
-
Facebook To Shut Down Its Live Shopping Feature: What To Do Next
Big changes are happening in the world of social commerce. Facebook has announced that it will officially shut down its Live Shopping feature, marking a shift in strategy away from real-time e-commerce. If you’ve built part of your business model around selling live on Facebook, this update matters — a lot. In this article, we’ll…
-
YouTube vs. Vimeo: Which Is Better for Video Integration for Your Website?
In a digital-first world, embedding videos on your website is no longer optional — it’s essential. Whether you’re showcasing product demos, testimonials, or educational content, video boosts engagement, improves SEO, and keeps users on your site longer. But here’s the big question: Should you use YouTube or Vimeo to host and integrate your videos? Both…
-
How To Get Recommended More on Instagram (And Get Seen by Non-Followers)
If you’ve ever wondered why your content isn’t reaching people outside your follower list, you’re not alone. Instagram’s recommendation algorithm is key to going viral and growing organically. In this article, we’ll break down how to get recommended more on Instagram — showing up in Explore, Reels, and suggested posts — so you can grow…
-
10 Reasons Why Online Reputation Management Is As Important as Ever
In the digital-first world we live in, online reputation is everything. One negative review, viral complaint, or outdated listing can severely impact how your audience perceives your brand. Whether you’re a startup or a global enterprise, Online Reputation Management (ORM) is no longer optional—it’s essential. Here are 10 compelling reasons why ORM matters more than…
-
Enterprise Marketing – 5 Quick Wins To Elevate Your Franchise Business
In today’s competitive landscape, franchise businesses must do more than simply open locations—they need smart, scalable marketing strategies that work across regions while maintaining brand consistency. That’s where enterprise marketing comes in. Whether you operate 10 stores or 200, these 5 quick marketing wins will help elevate your franchise, improve visibility, and drive customer engagement…
-
Twitter Makes ‘Location Spotlight’ Available to All Businesses: What You Need To Know
Twitter just made a major move for small businesses and local brands. The platform has officially rolled out its Location Spotlight feature globally — meaning every business with a Twitter Professional Account can now showcase their physical location, contact details, and operating hours directly on their profile. In this article, we’ll break down what Location…
-
LinkedIn Debuts 4 New Updates for Business Pages: What This Means
LinkedIn continues to evolve as the go-to platform for B2B marketing and professional networking. With over 1 billion members globally, the platform is rolling out four powerful new updates for business pages in 2025—each designed to help brands expand their reach, generate leads, and foster deeper community engagement. Whether you’re a small startup or an…
-
The Best Ways To Humanize Your B2B Marketing
Why Humanizing B2B Marketing Matters In today’s digital-first world, B2B marketing is no longer about pushing products and services. Instead, it’s about building real relationships. Buyers—whether in B2B or B2C—want to connect with brands on a human level. That means authenticity, emotion, and trust matter more than ever. Humanizing your B2B marketing strategy helps foster…
-
Why Digital Marketing Is Even More Important During a Recession
In times of economic downturn, many businesses tighten their budgets, often cutting back on marketing expenses. However, recession periods also create unique opportunities for companies that leverage digital marketing effectively. This article explores why digital marketing is not only important but essential during a recession, helping your business stay competitive, visible, and profitable even when…
-
Google Could Owe Billions in YouTube Ad Refunds, Says The Wall Street Journal
In a shocking revelation, The Wall Street Journal reported that Google may owe billions in refunds to advertisers who ran campaigns on YouTube—only to discover their ads didn’t appear as promised. This could mark one of the biggest digital advertising scandals in recent memory, and the ripple effects may reshape how brands buy ads online.…
Creative Marketing Agency 